About
Hi, I’m Sunny. I’ve been doing SEO since 2006.
I’ve spent nearly two decades helping consumer brands grow their organic visibility, leads and revenue. Today I’m International Head of SEO, Web and Digital Analytics at Hunter Douglas, looking after search across more than 30 websites in EMEA.
Alongside that, I enjoy helping a small number of businesses with SEO, AI search and building websites that are ready for search. I like explaining things clearly and working as part of your team.
Finalist
UK Search Awards
Best SEO Campaign
Finalist
The Drum Marketing Awards
Best SEO Strategy
Coverage
BBC, Guardian, Metro
Earned through digital PR
Winner
Digital Marketing in-house Team of the Year
Nothern Digital Awards, 2023
Career
Two decades in search, and still learning.
2026 to now
International Head of SEO, Web and Digital Analytics
Hunter Douglas. Leading SEO and AI visibility, web platforms and analytics across 30+ EMEA websites.
2024 to 2026
International Head of SEO
Hunter Douglas. Organic (SEO and AI) growth across the EMEA zone (+30 websites).
2019 to 2024
Head of SEO
Online Mortgage Advisor. Leading organic growth for across the mortgage niche
2014 to 2019
SEO Manager
Hillarys & Thomas Sanderson. Leading an in-house SEO and digital PR team. Retail focused
2011 to 2014
Assistant SEO Marketing Manager
Party Experts Brands. SEO, PPC, content and social across several ecommerce sites.
2008 to 2011
Founder, then SEO Workshop Coach
Ran my own ecommerce store, then taught SEO to businesses on the Interiors and Lifestyle Futures project.
Let’s talk about your search growth.
A relaxed, free 30 minute call to talk through your goals.